March 2021

Maximising Local Area Wellbeing

With tailored support for local authorities

Maximising Local Area Wellbeing
In partnership with

Knowing ‘What Works’ to maximise wellbeing is important; but it is only part of the journey. It is also important to know how it works and, most importantly, how to use and implement it. 

With this project, we seek to gain a better understanding of wellbeing policy making across different focus areas and local needs. 

To explore how to prepare local government policy in a way that maximises local wellbeing, we are testing a range of tools and techniques to:

  • Define what wellbeing means in local areas.
  • Gather wellbeing data and assess wellbeing needs.
  • Source evidence of what works to improve wellbeing and review how this applies in each area.
  • Select measures to understand wellbeing impact.
  • Effectively review and evaluate policy.

Supported by our dedicated local authority lead, Joanne Smithson, the programme provides tailored support for local authorities to place wellbeing evidence at the heart of policy. 

The local authorities and their wellbeing areas of focus are:

Local authority Area of focus
Southampton City Council Employee wellbeing
Blackburn with Darwen Borough Council Mental wellbeing & inequalities
East Devon County Council Recovery & resilience
Walsall Council Wellbeing in all policies
Sutton Council Helping Early Strategy
Babergh & Mid Suffolk District Council Wellbeing strategy
The City of Edinburgh Council Wellbeing programme
Westminster City Council Employee wellbeing programme
Redcar & Cleveland Council Wellbeing strategy
Kirklees Council Inclusion Commission


If you would like to register your interest in potential future cohorts, get in touch by emailing


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In this project

Blog - Joanne Smithson
How to maximise your local wellbeing impact
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Blog - Joanne Smithson
What works for maximising local wellbeing? Lessons from Northern Ireland
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Practice example by Joanne Smithson
Developing a community-led loneliness strategy for North Yorkshite
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